How does Maze actually work?
Maze collects feedback from your local customers every day and turns it into insights and recommendations for each individual store. Your teams see what to work on before their next shift. No other platform does this at store level.
A tool for behaviour change
Over 10 000 retail stores use the Maze app every day to learn from customer feedback, see what behaviours are most impactful, send kudos to colleagues doing a great job, and much more. It’s a tool where improving behaviours is the goal, and the result is increased revenue, reduced variation across locations, and sustained growth for your entire retail chain.
Data, data, data
Collect data from your local customers through strategy-based questions. Learn everything you need, and access all data directly inside the app. Then let managers view statistics and individual responses to understand their customers on a deep level.
Turn data into local, actionable insights
All feedback is translated into clear, actionable insights, making decision-making much easier. Thanks to concrete, regular reports, you’ll understand what drives success in each store, and know exactly what behaviours impact revenue most.
Let each store own their focus
Let each store team set its own focus areas and keep track of their progress to stay on the right path. They can compare results with other stores, swap ideas, and learn from each other. If the store manager isn’t sure what to prioritise, our AI assistant helps to choose the focus area that makes the biggest difference for your revenue goals.
Engage your frontline staff
Gamify the work life of your frontline staff, making them more engaged in their work. Sending kudos, tracking improvements and receiving daily feedback makes the app experience fun and engaging for everyone.
Change behaviours
Inside the app, frontline staff can follow their results and see how they’re developing. Thanks to the insights and recommendations, they can create behaviour change and develop even faster, which also makes work more rewarding and fun.
Get support that sparks action
The Maze app works like an analyst, coach and motivator, all in one. You get data and recommendations presented in an easy-to-digest format by our AI assistant Mimir. Your frontline staff gets tailored coaching, making it easy to work on the right things. And all users get positive reinforcement when they’ve done something extra well.
What is Maze?
A daily training app for your frontline staff, powered by feedback from your own local customers.
Each store gets tailored recommendations on what impacts revenue the most, and the team trains on it every day. Maze is the only platform in the world that does this on a local level.
Where other tools stop
Learn from our customers success!
“I do think Maze is helping us build our customer base, increase customer satisfaction and guarantee repeat customers.”
“Almost all of our employees use the Maze app all the time. The app creates a culture where selling is fun, and a strong culture is clearly invincible.”
“I would go so far as to say it's the most engaging app or new platform that we've launched during my time at REISS.”
“Thanks to Maze, we’ve been able to create a goal and take the right actions to reach it”
“It's brilliant, so easy to use. We can quickly get insights and focus on strategic improvements”
“Since we get data and comments in real time, this suddenly becomes here-and-now-knowledge, which makes it easier to adjust accordingly.”
“When I see the behaviour measured in Maze being at a high level, I know that around the next corner we have the commercial results.”
“It’s crucial that store employees have the opportunity to do what’s necessary. Maze has given them increased pride, and it generates genuine enthusiasm.”
“Logging in and seeing good feedback from customers and forwarding it to the store managers, that absolutely fills me with joy.”
“It’s a solution that just works, and that is extremely important for a retailer.”
How can different roles use Maze?
How the C-level Manager uses Maze
The C-level Manager can:
- Make sure customers get the same, positive experiences in every store.
- Share knowledge from your best performing stores across the entire chain.
- Track results by region or store to see which teams are doing well and why.
- Give kudos to different teams, managers and employees, raising team spirit and positivity.
- Get concrete, regular reports, to understand what drives success in each store.
How the Regional Manager uses Maze
The Regional Manager can:
- Compare how your stores are performing, and why.
- See where your focus is needed most, to understand what to prioritize.
- Send out kudos and positive reinforcement to motivate and inspire the whole chain.
- Get glimpses into your store teams, even when you're not physically there.
How the Store Manager uses Maze
The Store Manager can:
- Look at daily, local feedback to get a clear picture of how the store teams are performing.
- See tailored recommendations to know exactly what behaviours are most important.
- Understand where to put your focus and drive revenue faster.
- See how other stores are performing and learn their secrets to success.
- Set common goals and focus areas for the team and follow up whenever you want.
- Send out kudos to employees based on positive customer feedback, increasing staff wellbeing.
- Receive local insights and recommendations to make sure they know what to work on.
How the frontline staff uses Maze
The store staff can:
- Look at daily feedback to learn about their local customers’ wants and needs
- Share their experiences with their colleagues and learn from each other.
- Receive insights to change their behaviour in a positive way.
- Learn and repeat training activities proven to create top tier salespeople.
- Track their progress and see how small changes can rapidly improve results.
- Receive praise from colleagues, making sure they understand that their hard work matters.
”I do think Maze is helping us build our customer base, increase customer satisfaction and guarantee repeat customers.”
Store Manager at Expert Ireland
”Almost all of our employees use the Maze app all the time. The app creates a culture where selling is fun, and a strong culture is clearly invincible.”
COO at Power Norway
”I would go so far as to say it’s the most engaging app or new platform that we’ve launched during my time at REISS.”
Global Retail Director at REISS
”Maze has been the key to the good numbers we have for articles per customer, average purchase, and hit rate, measured against last year.”
Head of Retail Manager at Polarn O. Pyret
"I am pleasantly surprised by the positive results we have had, and how quickly we achieved them"
CEO of Nille
"It´s brilliant, so easy to use. We can quickly get insights and focus on strategic improvements"
Data scientist at Co-op East of England
Get started in only 4 weeks
- Maze has an easy onboarding solution that does not need a high focus from the IT department.
- A full onboarding process demands around 15-30 hours from your team, and we’ll handle the rest.
- Start your journey towards behaviour change, amazing customer experiences and increased store revenue right now!